Facial cosmetic treatment brings limitless possibilities. Procedures and treatments are continually fine tuned as even newer techniques and materials are introduced. Non-invasive and safer procedures have led to the dramatic growth in non-surgical facial cosmetic services. Every year more and more people of all ages elect to have some form of cosmetic treatment whether of the smile, the face or both.

According to Millennium Research Group’s Global Markets for Hyaluronic Acid in Aesthetic, Orthopedic, and Emerging Applications 2008 report, the US hyaluronic acid (HA) dermal filler market will grow at a compound annual growth rate of nearly 20% from 2006 through 2011.

Growth in this market will be driven by a rising demand for dermal filler procedures, performed primarily to correct facial aginging, and a global population increasingly interested in cosmetic enhancement. Dermal fillers, the second-most popular facial aesthetic treatment after botulinum toxin (Botox/Dysport) injections in 2006, will experience very strong growth over the next five years because these procedures are quick, safe, effective, and non-surgical.

One of our teaching objectives will be to train medical and dental physicians and dentists in the art of intra-oral injections. This has become one of the most exciting innovative techniques, due to the minimized swelling, bruising, and overall recovery. In addition, intra-oral anesthesia provides virtually pain-free injections without compromising facial landmarks. Progressing from the mouth to the face is a very natural progression, where most cosmetic dentists are already well trained. Dentists give more injections in the facial area than any other health care professional and therefore are the easiest to train with cosmetic injections.

This will be the next revolution in cosmetic dentistry where dentists will now be able to provide total facial and smile cosmetics to their patients. It will greatly benefit the dentist economically and the patient cosmetically. Dental physicians already have the patient flow within their practice where these valuable services can be offered.